What is the best way to sell phone cases?

The journey to sell phone cases can be both exciting and challenging, especially considering the great opportunities and fierce competition out there. To make it through successfully, you must use the right strategies to not only find customers, but to keep growing. In this article, I’ll teach you how to sell phone cases the right way, sharing what I know from doing it personally so you can copy my wins.

Let’s assume you have created a unique, wonderful phone case that you designed, but it’s just sitting there and collecting dust. You spent hours on the design. It’s so cool, and it’s not moving like you wanted it to. I know that because I experienced that exact problem. It is super frustrating to have a great product but not enough people to sell it to.

Effective Ways to Sell Phone Cases

To effectively sell phone cases, consider these strategies:

1. Use Print-on-Demand Services: You can do things like design a phone case without holding the inventory. What happens is you design whatever you want, slap it on a phone case, and design your own stores with Printify to make it look like your own store. They will print it and ship it for you, and you don’t have to have an inventory of cases.
2. Set Up an Online Store: You can also have a branded store with your case website by using Shopify. You don’t sell on Amazon. You sell on your website, and your website takes the order. You design the website, and you control everything that people see. It helps you Create a branded website people can go to. You control everything about your website.
3. Sell on Online Marketplaces: You can also take things like your cases and put them on some of these marketplaces with Amazon, Etsy, and Alibaba. Amazon’s got a bunch of people who show up every day, and you put stuff where they show up every day.
4. Utilize Social Media Marketing: Then we have Facebook, Instagram, and TikTok that you can use to show people your cases. You make your ad with the cases on there, and then spend money to get it in front of the right person.
5. Optimize for Search Engines: Implementing SEO strategies by using relevant keywords in your product titles and descriptions can improve your visibility on search engines. This makes it easier for potential customers to find your products when searching online.
6. Offer a Variety of Case Types and Designs: Providing a range of phone case options such as slim cases, bumper cases, wallet cases, and customizable designs can appeal to a broader customer base. Diversifying your product line ensures that you cater to different preferences and needs.
7. Price Competitively: Conduct market research to understand pricing trends and set competitive prices that offer value to customers while ensuring healthy profit margins. Competitive pricing can attract more buyers and increase sales volume.
8. Provide Excellent Customer Service: Respond promptly to customer inquiries and address any issues efficiently. Excellent customer service helps build a positive reputation and encourages repeat business.

When you take your methods and put them together, then you can sell phone cases online. The key is to do what I told you to do and create cool stuff, take it to the right places to sell, and then promote your stuff.

Now that we have the methods down, you need to understand the larger view of selling phone cases to make sure it’s something you want to do. Let’s look at stats on the phone case industry, the profitability of selling cell phone accessories, if it’s good for dropshipping, and future trends to keep an eye on in the case industry.

How Big is the Phone Case Industry?

The global mobile phone protective case industry is substantial and growing rapidly. Here are some key points about the size of this market:

1. The mobile protective cases market size is estimated at USD 26 billion in 2024.
2. It is expected to grow at a CAGR of 5.33% to reach USD 33.70 billion by 2029.
3. Another source estimates the market size was USD 21.89 billion in 2022, with a projected CAGR of 8.3% from 2023 to 2030.
4. The phone case market was valued at 30.51 billion USD in 2020.
5. By 2028, the industry is projected to reach a value of 54.5 billion USD.
6. The protective phone case segment accounted for 52.7% of the market revenue in 2020.
7. China is the leading player globally, accounting for 33.8% of the total revenue in 2020.
8. The U.S. is also a key market due to the presence of major industry players and rising smartphone penetration.

In sum, though exact numbers vary slightly between sources, the phone case industry is a billion-dollar industry that should keep going and growing.

Is Selling Cell Phone Accessories Profitable?

Selling cell phone accessories is profitable because more people buy cell phones and you can sell them a whole bunch of add-ons and stuff they need to go with it.

1. Continuous Growth: The smartphone market is continuously expanding, leading to a constant demand for accessories.
2. Variety of Sales Channels: There are multiple avenues to sell accessories, including online stores, physical kiosks, and dropshipping, offering flexibility in operations.
3. Low Startup Costs: Starting a business in this industry requires relatively low initial investment, making it accessible for new entrepreneurs.
4. High Margins: Gross margins can be around 40%, allowing for substantial profits if managed efficiently.

However, the market is competitive, requiring careful analysis, strategic location selection, and an effective online presence to succeed.

Is Dropshipping Phone Cases Profitable?

Dropshipping phone cases can be profitable, but it comes with its own set of challenges. Here are the pros and cons:

Pros:

• High Demand: The market for phone cases is growing, with a projected market size of over $29 billion in 2024.
• Low Costs: Dropshipping eliminates the need for inventory, reducing production and shipping costs.
• Variety: There is a wide range of phone cases and related products to offer, including chargers and repair kits.
• Good Margins: Profit margins can be around 50-60% for some types of cases.

Cons:

• High Competition: The market is saturated, making it crucial to differentiate your products.
• Management Complexity: Managing various SKUs for different phone models and colors can be challenging.
• Profit Margin Risks: Without proper management, profit margins can be low.

To succeed in dropshipping phone cases, thorough market research, unique designs, related product expansion, trust-building, and effective marketing strategies are essential.

What is the Future of Phone Cases?

The future of phone cases is poised for significant innovation and growth. Key trends include:

• Material Advancements: Stronger materials like lightweight metal alloys and other toughened substances will enhance durability and protection.
• Design Integration: Phone manufacturers are increasingly designing phones that benefit from cases, such as those with camera bumps, enabling thinner and potentially cheaper devices with better battery life.
• Technological Enhancements: Future phone cases will likely incorporate features like wireless charging, improved waterproofing, and compatibility with various accessories, including magnetic attachments.
• Market Growth: The mobile protective cases market is expected to grow from USD 26 billion in 2024 to USD 33.70 billion by 2029, driven by increasing smartphone adoption and demand for rugged cases.

Conclusion

In summary, selling phone cases is an opportunity for people who want to make some money in a competitive market. I taught you how to print a case, sell it on your store, sell it online through Amazon, and get some customers in your funnel with the right phone case keywords. Learn why the phone case industry makes sense, whether you can make some money selling cell phone accessories, if you could find a good way to drop-ship, and what is trending with phone cases. You need to go out there and find the products to sell. Fill up the top of your funnel and then create reasons for them to buy from you instead of everyone else.